Your formula
for beauty

Our Story

Cover FX was founded on the belief that people can have both clean ingredients and high performance in one brand. Our products are formulated for customization, because your skin is unique to you and you know its sensitivities and needs better than anyone. We invite you to mix, experiment and play to create your formula for beauty.

Clean Ingredients

Long before “clean” became mainstream, we were creating makeup and skincare with good-for-you ingredients like soothing green tea leaves and antioxidant-rich algae. Our products are always free of talc, parabens, fragrance, mineral oil, gluten, sulfates and phthalates.

Vegan & Cruelty Free

We believe that beauty means taking care of yourself and the world around you, and that we have a responsibility to care for all living things. Our products are 100% vegan and never tested on animals.

Black woman and white woman with faces side by side with natural makeup look

Customize, Don’t Compromise

One formula does not necessarily fit all. We show you which products to mix together to fit with your specific skin needs, shade preferences and personal style.

We’d love to hear from you

For questions, feedback and to learn more about Cover FX, get in touch with us anytime on social media @coverfx or via email.