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Find Your Match
40 shades. 4 finishes.
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See it on IRL
Try our Power Play Foundation virtually
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Foundation
Choose from liquid, powder, cream or pure pigment formulas
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Drops Collection
Customize any skincare or makeup routine with pure pigment drops.
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Primers
Extend makeup wear, brighten skin, blur fine lines and minimize the look of pores so makeup lays evenly.
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Booster Drops
These serum-like formulas can be worn alone or mixed with your favorite products.
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See what our Monochromatic Blushes and Lip Color look like on you IRL
Brushes
Choose from our blending, liquid foundation, contour and powder vegan (and cruelty-free!) designs
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Our Story
Customize, Don’t Compromise. Cover FX is where personalized beauty and clean, high-performance formulas meet.
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Cover FX Uncovered
Get makeup tutorials, top questions answered, great product combos, plus more on our blog.
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Choose from the products below to find your perfect foundation.
Note: The foundation automatically added to your cart is Power Play Foundation. If you would like to shop all foundations after trying on your shade please click here.
