Pro FX | Wanda’s Blog

Keep up to date on the trends & techniques with a Foundation Pro!

Archive for the Odds & Ends (Bits & Bobs) Category

Summer Makeup Trend - Colour Theory

The temperature is rising, it’s Summer in the City.  We’ve been waiting for months and it’s finally here!
If you’re anything like me you’re probably devouring the fashion magazines and websites right now.  What is the ‘must  have’ fashion piece, shoe, bag and colour this season?  After careful inspection we have chosen our 7 (or for [...]

Ready to bite into True Blood Season 3?

Vampires, shape shifters and fang- bangers…oh my!  If these words are familiar to you,  you’re probably one of the 12 million people counting down the hours before the premiere of True Blood season three.  This quirky, sexy series has captured the attention of women and men, young and old adults.
At the center of the story [...]

Who’s got you covered? Press Event

As most of you know,  Cover FX is celebrating it’s 10th anniversary this year and we’ve been holding various activities; Flash Mob’s in New York, LA and Toronto.  Media roadshows with Co-founders Lee Graff and Jenny Frankel in California, Washington, Illinois and New York and various retail events where our customers got to meet and [...]

Cover FX at the New York Makeup Show!

Well it’s that time of year again… mid-may makeup madness as all artists, aficionados and all-round makeup junkies descended onto the Metropolitan Pavilion in the trendy Chelsea area of New York May 16th and 17th.    The Makeup Show celebrated it’s 5 year anniversary this year with a roster of exhibitors, presenters and workshops that fulfilled [...]

Trend Report - Ultra Violet

About the Look
Purple Passion best describes the second hot look that is a must have this season!  From London, Paris, New York and Milan everyone agrees that purple reigns supreme. The most flattering universal colour looks good on almost all skin tones. Add some bold, false lashes for instant glamour and drama and that [...]

Trend Report Spring/Summer 2010

Just the other day I noticed that the tulip, daffodil and hyacinth bulbs I planted last fall are starting to bloom.  Suddenly my garden has sprung to life with vivid colours of purple, green and white.  Aahh spring time,  I love this time of year!  The warmer weather and longer days encourage us to [...]

Lets here it for New York, New York, New York…Times!

Mineral FX Pure Mineral Foundation SPF 15 was featured in yesterday’s issue of the New York Times in an editorial titled, “Now, the Cosmetic Jar Matters, Too.”
With the importance of sustainable packaging on the rise, Cover FX is proud to offer the Mineral FX corn resin jar, a 100% renewable resource! Click here to see [...]

Hooray for Bollywood!

Though Bollywood films are mostly known for their musicals containing catchy song-and-dance numbers, lovely scenery and rich, jewel toned saris in opulent fabrics, it’s the visual images of absurdly good looking exotic beauties that captivate us most.  Think of Aishwarya Rai and Freida Pinto.
I’m happy to report that Cover FX has a hand in making [...]

Cover FX on the red carpet at the Grammy Awards

Award season is upon us and Los Angeles is a-flutter with celebs from all corners of the world coming in to see and be seen.  It’s high season for makeup artists, hair and wardrobe stylists and looking spectacular at all times is the order of the day…  So when celebrity makeup artist  Johny Saade contacted [...]

New year, new you! Start with perfect skin.

Do you ever wonder why models and actors always look like they have perfect skin?  While it may be true that people who earn a living in front of the camera might have above-average good looks, perfectly flawless skin is more often created by their makeup artists than by mother nature.  Curious about what their [...]