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Archive for the Special Events Category

Ready to bite into True Blood Season 3?

Vampires, shape shifters and fang- bangers…oh my!  If these words are familiar to you,  you’re probably one of the 12 million people counting down the hours before the premiere of True Blood season three.  This quirky, sexy series has captured the attention of women and men, young and old adults.
At the center of the story [...]

Who’s got you covered? Press Event

As most of you know,  Cover FX is celebrating it’s 10th anniversary this year and we’ve been holding various activities; Flash Mob’s in New York, LA and Toronto.  Media roadshows with Co-founders Lee Graff and Jenny Frankel in California, Washington, Illinois and New York and various retail events where our customers got to meet and [...]

Cover FX at the New York Makeup Show!

Well it’s that time of year again… mid-may makeup madness as all artists, aficionados and all-round makeup junkies descended onto the Metropolitan Pavilion in the trendy Chelsea area of New York May 16th and 17th.    The Makeup Show celebrated it’s 5 year anniversary this year with a roster of exhibitors, presenters and workshops that fulfilled [...]

Cover FX on the red carpet at the Grammy Awards

Award season is upon us and Los Angeles is a-flutter with celebs from all corners of the world coming in to see and be seen.  It’s high season for makeup artists, hair and wardrobe stylists and looking spectacular at all times is the order of the day…  So when celebrity makeup artist  Johny Saade contacted [...]

Happy Holidays from Cover FX

It’s the end of the year, my last post for 2009 and a perfect time to reflect.  I can’t believe how quickly time flys!  2009 was a roller coaster year;  the economic downturn hit most countries, we saw the untimely death of pop icon Michael Jackson,  US President Obama faced a challenging first year in [...]

Cover FX at IMATS Makeup Show in Toronto

For those of you in Toronto November 21st and 22nd who are looking for the latest news in makeup artistry, I’m thrilled to let you know that the International Makeup Artist Trade Show (IMATS) will be in Toronto for the very first time!  The trade show location is at Heritage Court - 100 Princess Blvd., [...]

The Curtain Rises on a Worthy Cause

Over 90 people attended the Cover FX red carpet media event to announce the charitable collaboration with The Actors Fund of Canada on September 2ndat the St. Lawrence Centre for the Arts - Bluma Appel Theatre in Toronto.
Lee Graff, Cover FX President and Co-creator formally announced that the donation of proceeds from [...]

Creating Awareness About Cover FX and The Actors’ Fund of Canada

It’s a very exciting time of year in Toronto from September 10th to 19th.  The Toronto International Fim Festival is finally here and A-list celebrities walking around downtown Toronto streets, sipping lattes and dining on local fare is the order of the day…  It’s the perfect time for the rest of us to live amognst [...]

Cover FX at the Toronto Film Festival

Cover FX On the Red Carpet
The Toronto Film Festival (affectionately known as TIFF for locals) officially kicks off tomorrow and you can already feel the electricity of uber celebrities in the air.   Megan Fox and Brian Austin Green have already been spotted enjoying sushi here on the week-end. And it’s only just begun!  This year [...]

Bridal Beauty Secrets

When I think of June I immediately think of two things - summer is finally coming and bridal season. After all the months of planning and finding the right dress and shoes and flowers (oh my!) that special day is approaching and soon all the lovely brides will be prepared to say their “I [...]